🌿 Formentera Essencial: Caring for the Island Is Part of the Experience

Formentera has always been more than a destination — it’s a way of life. Crystal-clear waters, sun-bleached paths, and that unmistakable feeling of calm that makes you slow down and breathe. But behind this natural beauty lies a simple truth: to enjoy Formentera, it’s essential to take care of it.

That’s the message behind the new environmental awareness campaign ‘Formentera Essencial’, launched by the Consell de Formentera. The initiative calls on both residents and visitors to embrace a shared responsibility — protecting the island’s essence through small, everyday actions.

“Taking care of Formentera is not an option – it’s a responsibility,”
said Verónica Castelló, Councillor for the Environment, during the campaign’s presentation alongside Antoni Arnau, head of Pre Zero, and Giuseppe Vulpis, Island Director for the Environment.

A campaign that lives in the island’s everyday rhythm

Formentera Essencial is not just a slogan — it’s a presence you’ll start to notice all around the island. From graphic designs on recycling trucks and containers to social media actions and informational materials like stickers and magnets, the campaign gently reminds everyone that sustainability is a collective effort.

More than 400 new containers and bins will be installed progressively across the island. Each one is not just a utility, but a visual cue — a small but powerful reminder of the responsibility that comes with paradise.

The initiative also includes the replacement of 150 surface containers and the introduction of new waste bins across towns and beaches. In Sant Francesc and Es Caló, 30 new dual-section bins are already in place, with 80 more on the way for other urban areas, plus 30 bins with three sections for more efficient sorting.

Sustainability in action

The campaign even extends to dog waste collection and glass recycling, with new systems designed to make waste management easier for local bars and restaurants. And to help everyone do their part, new informational magnets and stickers have been created to make waste separation simple and clear.

A collective promise

With Formentera Essencial, the island is reinforcing a powerful message: every gesture counts. Every bottle properly recycled, every bin used correctly, every visitor who treats the island with care — together, they ensure that Formentera remains the pristine, soulful place we all love.

Because here, sustainability isn’t just a policy. It’s a way of belonging. 🌸